Your business,
powered by AI.
We set up Claude as your business AI engine — trained on your brand, integrated into your systems, managed every month so it actually works.
Set up · Integrated · Managed for you. You run the business — we handle the AI.
Claude for Small Business —
what it actually means.
Claude is Anthropic's AI — one of the most advanced language models available. In May 2026, Anthropic officially launched Claude for Small Business: a dedicated package of connectors and ready-to-run workflows designed specifically for how small businesses actually operate.
It connects Claude to the tools you already use — QuickBooks, PayPal, HubSpot, Canva, DocuSign, Google Workspace, Microsoft 365 — and puts it to work on the tasks that pile up after hours.
The gap between AI hype and AI that actually works in your business is where most owners get stuck. Pillar bridges that gap. We set it up, train it on your business, integrate it into your workflow, and manage it every month so you're not left figuring it out alone.
"People run the business, and Claude helps take the late-night work off their plates." — Daniela Amodei, Co-founder & President, Anthropic
Write in your voice
Emails, proposals, social posts, follow-ups — sounding exactly like you, every time.
Answer clients 24/7
Website chatbot trained on your services — qualified, helpful responses around the clock.
Plan payroll and manage cash flow
Settle your cash position, build 30-day forecasts, queue reminders — all through QuickBooks.
Close the month faster
Reconcile books, flag mismatches, write a plain-English P&L, and export your close packet.
Run your next campaign
Analyse HubSpot performance, draft the strategy, generate assets in Canva — in one flow.
Chase invoices and review contracts
Send contracts via DocuSign, track status, chase overdue payments automatically.
15 ready-to-run workflows.
Built for small business owners.
Anthropic launched Claude for Small Business with 15 agentic workflows and 15 skills — covering every major area of running a business. Here's what's available across each category.
Finance & Cash Flow
- Plan payroll with confidence
- Close the month with fewer errors
- Cash flow forecasting
- Tax season organiser
- Margin analyser
- Invoice chaser
Sales & Marketing
- Run your next campaign
- Lead triager
- Customer pulse report
- Campaign attribution
- Content strategist
- Get a pulse on your business
Operations & HR
- Contract reviewer
- Month-end prepper
- Document and SOP builder
- Customer service automation
- Onboarding workflows
- Business insights dashboard
These aren't generic AI prompts. They're purpose-built agentic workflows — Claude connects to your actual business tools, pulls real data, does the work, and presents it for your approval before anything sends, posts, or pays.
You stay in the loop. Every workflow is initiated by you. Claude does the heavy lifting — you make the final call.
Ready-to-run agentic workflows
Across finance, sales, marketing, operations, HR and customer service
Repeatable skills
Built on the tasks owners said slow them down most — automatable with one click
Native integrations
QuickBooks, PayPal, HubSpot, Canva, DocuSign, Google Workspace, Microsoft 365
A real AI assistant —
built for your business.
This is what your clients experience when Claude is embedded in your business. A smart, responsive assistant that knows your services, speaks in your voice, and handles inquiries at any hour — trained specifically on your brand.
It's not generic AI. Every response is shaped by your business knowledge, your tone, and your client journey. Visitors get helpful, accurate answers. You get qualified leads.
Your Business Assistant
Powered by Claude · Pillar Digital Marketing
Your data stays yours.
In Anthropic's survey of small business owners, half named data security as their single biggest hesitation about AI. Claude for Small Business was built to address that directly.
You stay in the loop.
Every task and workflow is initiated by you. You approve the plan first — or when you're ready, let it run end-to-end. Nothing sends, posts, or pays without your sign-off.
Your existing permissions hold.
If an employee can't see something in QuickBooks or Drive today, they can't see it through Claude either. Security structures carry over completely.
We don't train on your data.
On Anthropic's Team and Enterprise plans, your business data is never used to train AI models. Your conversations and documents stay private.
Not only could it problem-solve for me, it also showed me problems I didn't know I had.
What we used to think were the constraints are just not constraints anymore. Hours of looking at stuff that doesn't matter are gone.
It's freeing up things that used to be a lot of very tedious clerical work for more value-add tasks.
Your competitors are
already using it.
Are you?
Small business AI adoption has lagged behind larger enterprises — not because the tools don't work, but because they weren't built for how small businesses actually operate. That's changed.
10–15 hours lost every week
Writing emails, chasing leads, creating content — tasks Claude handles in minutes.
Slow responses lose leads
Most prospects contact multiple businesses. The first to respond intelligently wins.
Content that never gets done
You know you should be posting and emailing consistently. AI makes it actually happen.
Financial visibility is always lagging
Month-end takes days. Cash flow forecasts don't exist. Payroll planning is manual stress.
Small businesses make up nearly half the American economy, but they've never had the resources of bigger companies. AI is the first technology that can finally close that gap. — Daniela Amodei, Anthropic
What AI-equipped businesses are doing right now:
- ✓Qualifying leads automatically, day and night
- ✓Closing the month in hours, not days
- ✓Running campaigns without a marketing team
- ✓Chasing invoices on autopilot
- ✓Responding to clients in under 60 seconds
- ✓Getting real-time business pulse reports
The difference between
DIY and done properly.
Anyone can log in to Claude. Very few businesses actually get it working — setup, training, and integration are where most people get stuck and give up.
- Generic output that doesn't sound like you
- No integration with your tools or CRM
- Weeks wasted figuring it out
- No ongoing management or improvement
- Abandoned after the first frustrating week
- No strategy — just random prompts
- Trained on your brand voice and business knowledge
- Fully integrated into your website, CRM and comms
- Live and working within days
- Managed and optimised every single month
- Strategy-led — aligned to your marketing goals
- Results you can measure and report on
Set up. Integrated.
Managed for you.
A complete AI build — not a course, not a template, not a login and good luck. We do the work, start to finish.
We learn your business before building anything.
Deep-dive strategy session covering your offers, voice, clients, workflows, and tools. We map exactly where Claude creates the most immediate impact — and where it would just add noise.
We configure Claude around your business — not a template.
We train Claude on your brand voice, service details, client FAQs, and workflows. We connect it to your existing tools — QuickBooks, HubSpot, your CRM — so it actually has the data it needs.
We connect it to where your clients and team actually are.
Website chatbot, email sequences, booking flows, financial dashboards, campaign automation — Claude plugs into your existing systems and starts working from day one.
We stay in it with you — every month, ongoing.
AI systems need to evolve as your business does. We monitor performance, update your knowledge base, refine what's working, and keep everything aligned as your offers and goals change.
What makes Pillar different.
There's no shortage of AI consultants. What sets us apart is that we're marketers first — every system we build is aligned to your business goals, not just technically functional.
Marketers first, AI builders second.
Every system is aligned to your marketing strategy and client journey — not just technically set up and left running.
We build it. You don't figure it out alone.
No courses to complete. No tutorials to watch. We configure, test, and launch your system — fully done for you.
We stay. Ongoing management every month.
Your system gets better with every month we manage it. We track, optimise, and keep everything aligned as you grow.
13+ years of business and education experience.
James and Jen Clanfield built Pillar from leadership roles in education. We understand how businesses actually work.
Backed by Pillar Suite — our own platform.
We run our own clients on the same tech stack we build for you. Everything is tested, proven, and already working.
Partnership, not a one-off project.
Our model is built around long-term results. As your business scales, your AI system scales with it.
How we work together.
Every plan includes real strategy, real setup, and real people. Choose the level that fits where your business is right now.
AI Starter
For businesses ready to get Claude working — starting with the essentials and building from there.
- Claude setup and brand voice training
- Knowledge base build (up to 20 documents)
- Website chatbot integration
- 1 automation workflow built
- Onboarding strategy session
- Monthly check-in and performance report
AI Growth Partner
For businesses ready to fully integrate AI across marketing, communications, and operations.
- Everything in Starter
- Full knowledge base build and training
- CRM and email automation integration
- Financial workflow setup (QuickBooks, PayPal)
- Social content AI workflows
- Monthly strategy and optimisation session
- Priority support access
Embedded CMO + AI
Full marketing leadership with AI integrated across every touchpoint of your business.
- Everything in Growth
- Full marketing strategy and direction
- Paid ads, content and SEO managed
- AI across all marketing channels
- Fortnightly strategy sessions
- Dedicated account lead
- Pillar Suite access included
The team at Pillar completely changed how we show up online. Our content is consistent, our follow-up is faster, and we're getting inquiries from people who actually find us — not just word of mouth. The AI setup was seamless and we didn't have to figure any of it out ourselves.
I was sceptical about AI at first — I didn't want our brand to sound robotic. Pillar built something that genuinely sounds like us. Our response time to leads is now instant, our social content actually gets done, and I've got hours back every week I was wasting on admin.
Ready to build your
AI-powered business?
Book a complimentary Strategy Call. We'll map out exactly what a Claude integration looks like for your business and what it takes to make it happen. No obligation. Just clarity.
Book Your Strategy Call →No obligation · 45 minutes · Real strategy, not a sales pitch